If I had a pound for every time I heard this…

“If you do it this time cheap (or usually for nothing), when I’m established I’ll make sure you’re alright and put lots of business your way.”

If you ever hear this phrase, run a mile because, chances are, the person or persons doing the promising won’t be in business in a years time. No, leave well alone. You’re better off looking for paying customers who actually value what you do.

No-one, in all my 35 years of business has ever come through on that kind of promise.

That top tip is for free. And no, I won’t be expecting a little thank you later…